Speaking

Wil Shelton

CEO of Wil Power Integrated Marketing, harnessing the power of word of mouth in the African American market through Urban Beauty Salon/Barber Shop Marketing.

Meet Wil Shelton the owner of Wil Power Integrated Marketing. Wil is a former hair salon owner who promotes in over 100,000 urban barbershops and hair salons and has an influence of over a million people annually around the country.

Wil has been the driving force behind business development and creative strategy in some of the biggest companies, including MGM Studios, Paramount Pictures, Universal Pictures, ABC television, AT&T, FOX network, NBCUniversal, Warner Bros., TVLand, TNT, TBS, RCA Records, Lionsgate and Comedy Central.

Here’s a sampling of Wil’s past presentation titles:

  • Entertainment Brands Smart-Target African-American Consumers With the Help of Salons and Barbershops
  • Black Barbershops and Beauty Shops Matter
  • Corporations That Say They Stand in Solidarity with Black Lives Matter Must Be Ready for a 150-Point Inspection
  • Coronavirus Is Changing the Film Industry and How It Markets Entertainment to African-American Consumers
  • It’s Time for Streaming Services to Get Serious About Reaching African-American Millennial Consumers
  • Is Your Entertainment Brand Reaching Out to African-American Consumers Everywhere But in Their Communities?
  • Urban Outreach Allows Entertainment Brands to Reach African-American Consumers
  • Hollywood Studios Mobilize Street Teams to Engage African-American Consumers

Wil’s Promise

If asked to speak for your event, here’s what you can expect from me:

  1. My help to promote the event
  2. Be prepared for the unexpected
  3. Promote and support other speakers
  4. Take in the event’s socials
  5. Adapt to last minute changes without a fuss
  6. Give it my very best

If you would like to learn more, or you’re interested in booking Wil for your event as your business speaker, click here or call (562) 396-2165 to speak with him directly.

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